The commercial value exist in everywhere

Put your marketing thought on everything in your life

It can be said that everything around us has commercial value, as long as careful observation and objective thinking, you can see the significance of it.

These feelings are summarized in the courses, work and some lectures, and I also hope that I can make these habits in life.

Every word in the newspaper, every poster on the road, every car in the sky, every plane in the sky, every software in the mobile phone… the marketing exist in everywhere.

Where all eyes are focused, there must be a commercial frenzy

Different from traditional Marketing, Digital Marketing is an activity to promote products and services through Digital communication channels. It can communicate with consumers in a timely, relevant, customizable and cost-saving manner.

The Super Bowl has become an unofficial national holiday after years of being the most-watched television show in the United States. It is also a commercial battleground where countless companies compete. The ubiquity of advertising is a test of which company is better able to make people remember.

Bud Light Seltzer Lemonade

This is one of my most memorable Super Bowl commercials.

https://www.youtube.com/watch? v=g6CVKs77X74（Here’s the Link to the AD, you can watch it if you’re interested.）

This is an AD for a new product from Bud Light. As we all know, 2020 is going to be a tough year for most of us. Viruses are everywhere. And this AD shows that feeling in a humorous way, diluting the shadow of 2020. The ubiquitous lemons that fall from the sky are another substitute for viruses. It really struck me the first time I saw it. It really made me feel creative and I fell in love with the AD. First of all, Bud Light is already a well-known beer brand. This memorable AD also introduces the lemon-flavored product to everyone, which is a great choice for parties. This story shows the brand’s positioning and tells people about party time. Bud Light is a good choice for them. I learned that the AD was a YouTube search for a 2021 Superbowl commercial. As for sharing on social networks, I don’t see sharing on Instagram, but direct searches on YouTube or Google have a lot of positive comments on this AD.